BUILD A COMMUNITY
Social media marketing is the most effective way to build brand awareness and connect with current and prospective customers alike. Polkadot Digital have created cost effective packages for small businesses and startups to grow their online footprint and generate healthy leads. Data consistently indicates that customers often discover new products and services through social media and are therefore more likely to make a purchase based on these discoveries. Ensuring you have regular and targeted content posted across all your social media networks is imperative to build consistency and brand loyalty for your customers who expect ongoing communication from your business.
Effective community management is important for dealing with customer enquiries and complaints in real time which helps build trust in your brand. Unlike more traditional forms of marketing, social media marketing is quick, inexpensive and much more personal; your business will have a voice in which to start a conversation with followers to build and nurture a relationship that will ultimately convert them into loyal customers. With an effective social media strategy we can help convert followers into brand ambassadors who will promote your products and services on your brand’s behalf.
INCREASE SOCIAL ENGAGEMENTBy organically growing your social media following, you have a platform in which to share and syndicate all your website’s content which will ultimately drive increased traffic to your website. Developing and implementing a social media strategy can often be time consuming for small businesses and startups who are both cash and time poor. With our range of affordable and bespoke plans, you will benefit from the expertise of our skilled social media specialists who have managed and executed social campaigns for global brands. Our team take the stress and legwork out of social media management by using industry leading tools to monitor and grow your profiles, leaving you with more time to do what you do best - run your business.
HOW DOES IT WORK?
We will develop a content calendar featuring posts relevant to your business and wider industry. We will ask for your own suggestions for posts, for example themed or seasonal content to integrate into the calendar.
We will syndicate content across all your social media networks, whilst contributing to industry related discussions with your followers and peers. If you upgrade to our bespoke package, you will also benefit from community management, which will help to build your social media footprint and grow your following.
Our Enterprise and bespoke packages include social analytics as standard and provides insight into how your social profiles are performing and whether the content is driving an increase in followers and website visitors.